60th Clio Awards

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The King’s

In collaboration with the Clio Awards, Burger King is searching for students to participate in the King’s Fools’ Challenge.

Creative Brief

Fools’

Challenge

Student Integrated Campaign

Enter NowCreative Brief

Calling All Pranksters

Creative BriefEnter Now

Develop integrated marketing ideas that will become the ultimate April Fools’ prank, hijacking social conversation around the date and becoming a relevant part of popular culture.

Go to clios.com and submit your entries for the Burger King Student Integrated Campaign medium by June 28, 2019.

The winner will receive a prestigious Gold Clio and fly to Miami to work alongside Burger King's creative team to further develop the next great April Fools' Day prank.

Challenge

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Prize

Deadline: June 28, 2019

The Creative Brief

Get more details on the goals, the audience, and other helpful information to guide you through the King’s Fools’ Challenge.

View Jury

Brand Jury Chair

Global Chief Marketing Officer
Burger King Corporation

Fernando Machado

Fernando will lead a panel of industry experts to judge the entries in the King’s Fools’ Challenge.

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